Culture, Commerce and Community in the heart of Pasadena.
Shop Small, Shop Indie

View the great promotions each of the participating small businesses have in-store for you!

WIN a GoPro Camera!

Visit any 4 businesses under Shopping Specials or Dining Deals on Shop Small, Shop Indie and be entered to win a GoPro Camera! Pick up your entry card at any of the participating businesses. Winner will be notified on December 1, 2015.

Shopping Specials

  • Archives Bookshop
    Specials like 10% OFF all gifts, cards & home d├ęcor, 30% OFF new books & 20% OFF all used books
  • Arthur Murray
    Come in and schedule your FREE introductory lesson!
  • Canterbury Records
  • Connie Tao Designs
    First 50 people to visit the store on Saturday, get a $50 gift certificate, good for their future purchase of a custom wedding/evening dress.
  • Epics Spaces
    Raffle for one-month membership.
  • Galerie Gabrie
    Enjoy complimentary warm apple cider.
  • Jacob Maarse Florist
    10% OFF purchase
  • Lot 15 Salon
    Raffle PRIZES include complimentary blow-dry and conditioning system and complimentary haircut
  • Lyd & Mo Photography
    20% off portrait session or headshots (prints not included)
  • Masters Hair Studio
    FREE refrehsments, samples from Keun hair cosmetics and skincare samples from Repechage Skincare and entertainment from Joey Maramba.
  • Pasadena Museum of California Art
    20% off in-store purchases as well as complimentary holiday punch + donuts
  • Pro Soccer Store
    25% OFF purchase
  • Run With Us
    20% OFF all regularly priced items. Plus, FREE shoe bag with purchase!
  • Style Lounge
    Enjoy complimentary wine and snacks. Purchase a gift card and receive $10 discout on a haircut.
  • Twigzz
  • USC Pacific Asia Museum
    Mention Shop Indie and receive a 10% discount on lovely new sachets made of Japanese vintage kimono silk. Become a museum member and enjoy free admission and 20% store discount at 20 southern California institutions this weekend.
  • VP Salon Organic
    Raffle for Organic hair products and a Beauty Counter Holiday gift
  • Vroman’s Bookstore
    See your favorite authors at work as they become booksellers for the day
  • Walt Girdner Photo Studio & Gallery
    15% OFF your purchase. FREE Polaroid photo for you to take home or be feature on their wall

Dining Deals

  • Avanti Cafè
  • Braise & Crumble
    15% OFF your purchase
  • El Portal
    Raffle PRIZE of Complimentary
    Lunch for Two
  • Le Muse Coffee & Wine
    Complimentary 10 oz. cup of brewed coffee with purchase of a pastry or dessert item
  • Monopole Wine
    10% off 6 or more bottles of wine, 1 per person with mention of this Shop Small.
  • redwhite+bluezz
    15% OFF when you say Shop Small. Only valid in dining room and for food only
  • Rounds Premium Burgers
    Rounds is offering 10% off any purchase with mention of Shop Small.
  • Urth Caffe
  • Vanessa’s Cafè
  • Yahaira’s Cafè
  • Zona Rosa Caffe

Snap, Share & Win!

@playhousedistrict: Take a selfie or pic of your purchases at your favorite Playhouse District small business, tag #shopsmallplayhouse and be entered to win gift cards & other prizes! Winners will be randomly selected throughout the day.

Free Tote Bag

Visit the Shop Small, Shop Indie information table in front of Vroman’s and pick up your FREE Shop Small tote bag! While supplies last.


Enjoy the holiday sounds of the St. Lucy’s Christmas Big Band from 12:00pm to 2:00pm in the Vroman’s Courtyard.